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Coffee Matches Bagel Revenue, Competitors + Online Marketing Strategy

Coffee Matches Bagel Revenue, Competitors + Online Marketing Strategy

Coffee Matches Bagel Revenue, Competitors + Online Marketing Strategy

Coffee suits Bagel may be the anti-Tinder relationship and social network solution where ladies have actually the ultimate say in whom they meet sufficient reason for whom they communicate on the platform. The business brands it self as a geniune, significant replacement for popular casual relationship apps.

Led by siblings Arum Kang and Dawoon Kang, the 2 co-CEOs operate the ongoing business away from its bay area head office. Up to now, the Kang siblings did a fantastic work with increasing money and amassing a separate individual base, with more than 3 million compensated members and total VC capital more than $31 million.

Coffee matches Bagel proudly distances it self through the type of its rivals such as for instance Tinder, Hinge, and Bumble. The company’s standout attribute is its penchant for curation and personalization.

Every the platform delivers a handful of curated matches to its users based on mutual interests, passions, and values day. The feature is in driving connections that last beyond the spark that is initial forge long-lasting bonds and relationships.

Exactly Exactly What Sets It Apart

They normally use a proprietary algorithm to set users with very very very carefully chosen matches each day at noon. In accordance with the business, the algorithm is constantly undergoing updates and “evolutions” to produce much deeper, more intelligent matches between users regarding the platform.

Whereas other dating apps get a bad rep for their superficiality and surface-level level, Coffee Meets Bagel makes an excellent work to dig much deeper to the characters of its users. For instance, Coffee Meets Bagel encourages significant conversations by providing prompts such as for example “George just returned from the backpacking trip in Southeast Asia—Ask him about any of it!”

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